Problem:
Consumers lack an effective way to comparison-shop between competitive utility offerings.
Solution:
Poll and profile usage patterns, then recommend the most appropriate vender/service/plan for each consumer.
Technologies:
EDI, ODBC, LAMP, Flash
Engagement:
Pre-funding: helped build investor pitch, meet with diligence Teams.
Development: full-venture outsourcing of all branding, design, engineering and marketing functions to an interdisciplinary Team in USA and Eastern Europe.
Integration: traveled […]